Blog · Author

NightOwl

Founder of Shipabase. Builds the SDK, the API and the MCP server, and tests every setup described on this site.

Posts by NightOwl · 6

GuidesSep 27, 2026 · 4 min

Lovable analytics: built-in, Google Analytics or events?

Lovable’s built-in analytics shows visits and sources, not what users do. Compare it with Google Analytics and cookieless event tracking (video, 38 s).

AI & agentsSep 23, 2026 · 4 min

Analytics MCP server for Claude Code, Cursor and Codex

Connect an analytics MCP server to Claude Code or Cursor. Your agent installs cookieless tracking, checks the first event and reads your stats.

GuidesSep 23, 2026 · 3 min

How to add analytics to a Lovable app

Two ways to track what users do in an app built with Lovable: one prompt, or three lines of code. Cookieless, no consent banner for the SDK.

AI & agentsSep 23, 2026 · 2 min

Why your AI traffic shows up as “Direct”

ChatGPT, Claude and Gemini send you visitors your analytics can’t see. Why the source disappears, and what you can still measure.

AI & agentsSep 23, 2026 · 2 min

How to know if ChatGPT sends you traffic

Referrers, utm_source and what AI assistants don’t tell you. And how to see AI traffic in one card.

GuidesSep 23, 2026 · 1 min

Cookieless analytics for Next.js in 2 minutes

Add privacy-first product analytics to a Next.js App Router project: install, init once, track what matters.